Mercedes-Benz Classic at Le Mans Classic 2022: Motor racing successes in France since 1894

          • 70 years ago: Double victory in the 300 SL racing sports car at the “24 Hours of Le Mans”
          • 1894: First ever motorsport events in France – first victories in the brand’s history
          • Highlights from the successful Mercedes-Benz tradition at the Le Mans Classic
          • Original automobiles in action and on display – plus interviews with racing drivers

Mercedes-Benz Classic at Le Mans Classic 2022: Motor racing successes in France since 1894

After a two-year break: Mercedes-Benz Classic takes to the starting line at the 1000 Miglia

        • Anniversary drive of the brand at the long-distance classic race: 70 Years of the SL
        • From 15 to 18 June 2022, the field of noble classics will take to the road for the demanding 1,600 kilometres between Brescia and Rome
        • Also at the start in the historic SL: Ellen Lohr and Karl Wendlinger
        • Mercedes-AMG presents the new SL

After a two-year break: Mercedes-Benz Classic takes to the starting line at the 1000 Miglia

Super sports cars 120 years ago: Mercedes Simplex 40 hp

    • The new design dominates “Nice Week” in 1902
    • Developed with a passion for innovation, visionary power and technical design drive
    • Coveted by the upper echelons of society

Super sports cars 120 years ago: Mercedes Simplex 40 hp

70 years of sport, luxury and lifestyle: The Mercedes-Benz SL

    • In 1952, the 300 SL racing sports car became the first vehicle in a unique and uninterrupted tradition
    • The latest generation of the icon: The new Mercedes-AMG SL (R 232)
    • The consistent Performance Luxury model offers a driving experience at the highest level
    • Special exhibition extended: “The Fascination of the SL – a Dream Car for 70 Years” at the Mercedes-Benz Museum with ten SL sports cars until 9 October 2022

70 years of sport, luxury and lifestyle: The Mercedes-Benz SL

“Adenauer” in the front, data laboratory in the rear: The Mercedes-Benz 300 measuring car from 1960”

    • The so-called measuring car (in German “Messwagen”) is connected by cable to a prototype travelling in front of it
    • One-off model in the Mercedes-Benz Museum based on the Mercedes-Benz 300 “Adenauer”
    • Mercedes-Benz Museum Close-Up: Cars, Architecture and Exhibition Design – No. 3/2022

“Adenauer” in the front, data laboratory in the rear: The Mercedes-Benz 300 measuring car from 1960

Coupé premiere in January 1997: Mercedes-Benz CLK model series 208

    • The second production vehicle of the 1990s product campaign
    • In 1993, the coupé study had already presented design elements to the public
    • Bold and successful transformation of the brand with new vehicles in new segments

Coupé premiere in January 1997: Mercedes-Benz CLK model series 208”

Luxury meets dynamism: Premiere of the model series 140 S-Class Coupés 30 years ago

    • World premiere at the NAIAS in Detroit from 11 to 19 January 1992
    • Top models of the Mercedes-Benz passenger car range based on the S-Class
    • Exclusive modern classics (or “youngtimers”) are among the contenders for H-plates (reserved for historic vehicles) in 2022

Luxury meets dynamism: Premiere of the model series 140 S-Class Coupés 30 years ago”

5 November 1921: The star in the ring becomes a globally known trademark

    • Anniversary of the trademark: 100 years ago, Daimler-Motoren-Gesellschaft applied for trademark protection of the Mercedes star in the ring
    • The signet became one of the world’s best-known trademarks
    • As early as 1909, DMG had the three-pointed star and Benz had the laurel wreath placed under protection
    • The star from the Stuttgart station tower is currently on loan to the Mercedes-Benz Museum
    • The marketing campaign for the anniversary will begin on 5 November 2021 on social media

5 November 1921: The star in the ring becomes a globally known trademark

The Fascination of the SL – a Dream Car for 70 Years

  • 70 years ago: With this vehicle, Mercedes-Benz once again achieved “one of the very highest ranks that international automotive engineering has to award”
  • The 300 S was the star of the Paris Motor Show (4 to 14 October 1951)
  • As coveted then as it is now – and highly exclusive
  • Expert report by Mercedes-Benz Classic on the original exhibition vehicles from 1951

Mercedes-Benz 300 S: Dreamlike synthesis between luxury and sport

Page navigation